In 1964, programming on WIFE largely focused on top 40 hits and bubblegum rock including The Beatles. And by the time The Beatles arrived, the station had rapidly surged to the top of the ratings race, bringing an end to radio station WIBC-1070 AM’s reign as the champion of Indianapolis’ airwaves. In 1963, WIFE-310 AM signed on the air with a rock-heavy playlist. When the Beatles played two shows at the Indiana State Fair in September of 1964, Radio station WIFE 1310 sponsored the show in the Coliseum, and WIBC sponsored the show in the grandstand. Part III reveals another Irvington connection. How in the world did a sticker from a local Indianapolis radio station end up on a car in John Lennon’s driveway in England? The mystery was uncovered by Irvingtonian Bill Price in part I of this article and solved by Irvingtonian Stephen Bruce Smith in part II. In the clip, Lennon’s Mini Cooper car (parked outside the house) has a WIFE Good Guys radio sticker in the back window. Lennon talks with him and eventually invites him in to eat some food. In the John Lennon film “Above Us Only Sky” (a segment from the larger film “Imagine”) there’s a scene from a 1971 encounter with a young man who shows up at Lennon’s house in England.
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